In February 2025, the South Korean YouTube channel with the highest Super Chat revenue was '김어준의 겸손은힘들다 뉴스공장,' earning $29,599. It was followed by '매일신문' with $24,939 and '김여포' with $24,547. The ranking includes a mix of news, entertainment, and personal channels, reflecting the diversity of content that attracts viewer support through Super Chats.
Super Chat: A YouTube feature that allows viewers to pay for their messages to be highlighted during live streams. This feature provides a direct way for content creators to earn revenue from their audience.
Super Chat, a feature introduced by YouTube, allows viewers to pay for highlighted messages during live streams, directly contributing to a channel’s revenue. In February 2025, South Korea’s top-earning YouTube channels via Super Chat showcased a mix of political commentary, news, and entertainment.
Topping the list was '김어준의 겸손은힘들다 뉴스공장' with nearly $30,000 in earnings. The channel, known for political discussions and news analysis, has a dedicated audience willing to financially support its content. Following closely behind was '매일신문,' a long-established news outlet that has successfully integrated YouTube into its media presence.
Notably, third place was held by '김여포,' an individual creator, reflecting the strong influence independent personalities have on the platform. Other high-ranking channels, such as '서태승' and '다썰남TV,' also demonstrate the demand for content that blends personal engagement with news and commentary.
The presence of channels like '수와진TV' and '트로트 폭격누님TV' highlights the significant role of music and entertainment in driving Super Chat revenue. The support for these channels indicates that audiences are not only engaging with serious discussions but also actively contributing to their favorite entertainment creators.
The data illustrates how South Korean YouTube users are leveraging Super Chats to financially support their preferred creators, with a heavy emphasis on news, political talk shows, and entertainment. As live streaming continues to grow in popularity, the reliance on viewer contributions through features like Super Chat is likely to remain a crucial revenue source for many channels.